TELEMARKETING AND LEAD GENERATION – MAKING IT WORK

Key factors to make a campaign work best for you;

  • well filtered list of businesses to call,
  • call guide that makes sure the appropriate qualifying questions are asked,
  • receive clear reporting on the number of calls, contacts, leads and appointments achieved per hour,
  • use teleschedulers that are well managed, speak clearly & are appropriately persistent

Telescheduling benefits you and your sales team by;

  • delivering an agreed number of Qualified Appointments and Leads on a weekly basis
  • shifting your team’s focus to closing the sale.
  • strategically targeted exposure to your market
  • more efficient use of your team’s time and energy

Ibex Marketing offers Sales Managers a tool to maintain the balance between activity and revenue making the cold calling stage of their sales process more predictable. For more detail on how this might help your team see our blog.

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